The best advice I can give on creating an author platform is to network, network, network from the get-go. Most people know this, but they all too often get it wrong, thinking they need to network only with influencers in their field. Influencers are great, but you want to network with those who are in the trenches, just like you, trying to get noticed.
Network with as many of your peers as possible, consistently helping them in some way (sharing their work, perhaps) and before you know it you'll have connected with hundreds, eventually thousands, of people. When you do that and keep doing it, the influencers will not just notice you, they’ll start knocking on your door. I didn't initiate contact with Guy Kawasaki for an interview, after I started building my Positive Writer audience he contacted me. Network, Network, network - in the trenches, side by side. The #1 rule when connecting with your peers: Be generous, until it hurts and then be even more generous.
Bryan Hutchison, PositiveWriter.com