How To Make Your Readers Sit Up And Take Notice

Let’s say you want to write about a dry subject like how to use backlinking for SEO (Search Engine Optimization).

How can you make readers sit up and take notice – and entertain them at the same time?

Here’s a challenge for you …

Imagine writing an intro which weaves together the following topics: ancient civilizations, India, the jungle, mysterious temples, tigers, dark passages, snakes hanging from the ceiling, forgotten gods, altar carvings that reveal hidden secrets – and SEO.

It’s impossible, right?

Andy Fletcher managed to do just that in the intro to his report Backlink Leverage.

Here’s how he crafted his intro:

You’ve probably read the sales letters that have some … interesting stories to tell.

How the guy writing was on a holiday in India, how they were exploring the jungle, and how they came across this mysterious temple…

It was overgrown with vines. There was a tiger lounging by the door, they had to sneak past.

They crept through dark passages, wondering if every brush along their back was just a vine hanging from the ceiling or a poisonous snake.

And then they found it. The altar of some ancient, long-for gotten god. And carved into that altar they found a secret. The secret that has allowed them to exploit Google and made them rich …

 

Well, ain’t that just remarkable. A lost civilization that thousands up on thousands of archeologists have yet to discover, despite it being in a far more obvious state than all the other ones that are, y’know, buried…

And not only that, but this civilization was coming up with hot SEO techniques before there was an SE to O.

I’m sure impressed.

Or I would be, if it wasn’t so utterly ridiculous,

I was thoroughly entertained by this introduction and it made me read more. What’s your reaction?

Have you written a creative intro that keeps readers glued to the page? If so, please share it in the comments.

<Mary Jaksch is Editor-in-Chief at Write to Done. Grab her FREE report How to Write Like an A-List Blogger. Mary has helped thousands of students successfully create outstanding and profitable blogs at  A-List Blogging and is the blogger behind Goodlife ZEN.

This post contains affiliate links

RECENT POSTS

Vision Boards For Writers: 3 Ways To Achieve Your Dreams

Vision boards are more than just a fun activity to engage in at the start of a new year or season. While vision boards are often designed to be aesthetically pleasing and can be a relaxing activity, they actually can be more helpful to your writing dreams than you...

The 7 Best Pens For Writing

Did you know that you can purchase some of the best pens for writing without breaking the bank? Yes, pens can definitely be a costly purchase, but if you’re looking for both a comfortable and affordable writing tool, we have you covered.  In addition to the...

How to Find Freelance Writing Work (2023 Guide)

Freelance writing is a great way to earn some extra money on the side. But as you may discover once you get a foothold in the industry, it’s more than possible to turn it into a full-time job and lifelong career. There are some hurdles that you have to overcome,...

Hero’s Journey In Nonfiction: 4 Steps To Spectacular Writing

The hero’s journey is a classic story structure that has been used for centuries. This timeless storytelling technique encompasses the three core aspects of a protagonist’s journey. Using it in fiction often seems like common sense, but the secret is to use it in...

How To Find A Good Reading Chair + 7 Of Our Favorites

When you first become a passionate reader, you might not understand the importance of a good reading chair. It will only take a few weeks or months of reading for your body to figure out that sitting in something comfortable that supports your posture is essential to...

JOIN OVER 2 MILLION READERS

WANT YOUR NEXT BOOK TO BE A BESTSELLER?

Then you need KDP Rocket – the killer advantage of pro authors.

Related Posts

How to Find Freelance Writing Work (2023 Guide)

How to Find Freelance Writing Work (2023 Guide)

Freelance writing is a great way to earn some extra money on the side. But as you may discover once you get a foothold in the industry, it’s more than possible to turn it into a full-time job and lifelong career. There are some hurdles that you have to overcome,...

About The Author

Mary Jaksch

Mary Jaksch is best known for her exceptional training for writers at WritetoDone.com and for her cutting-edge book, Youthful Aging Secrets. In her “spare” time, Mary is also the brains behind GoodlifeZEN.com, a Zen Master, a mother, and a 5th Degree Black Belt.

Latest Posts

How to Find Freelance Writing Work (2023 Guide)

How to Find Freelance Writing Work (2023 Guide)

Freelance writing is a great way to earn some extra money on the side. But as you may discover once you get a foothold in the industry, it’s more than possible to turn it into a full-time job and lifelong career. There are some hurdles that you have to overcome,...

31 Ways to Find Inspiration for Your Writing

31 Ways to Find Inspiration for Your Writing

You can’t wait for inspiration. You have to go after it with a club. - Jack London No matter how much you love writing, there will always be days when you need inspiration from one muse or another. In fact, I would argue that inspiration is not just a desirable...

>