4 Apps to Help You Become a Better Content Writer and Marketer

become a better content writer

Do you want to become a better content writer?

Ever since my childhood, I was fascinated with the idea of writing down my thoughts. I used to write personal notes, poems or odes for my loved ones. Sometimes, I would pen down my introspections on life.

There were a number of times when I lost some beautiful thoughts or ideas because I had no way of keeping them safe so I could write them up at a later date.

It was in my late 20s when I started writing professionally on the subject of marketing. That is when I finally understood what a great role technology could play in streamlining my work as a writer and content marketer.

If you are an aspiring writer or someone who is already practicing content marketing, this article will familiarize you with 4 killer apps that can help you become a better content writer.

1. BuzzSumo

Being a content creator and marketer, you must know what kind of content is doing well on the web and who are the people killing it in your field.

BuzzSumo is a platform that can act as the holy grail to provide you with essential insights on content marketing. It works on the basis of social media analytics. As soon as you enter a search query, it shows you the results that have got the highest number of social shares and likes. This way you can analyze the best performing content in any market niche.

You can keep a track of how your competitors are performing on social media and you can identify the biggest content influencers in any particular field as it shows their list with a click along with the data on audience engagement.

If you truly want to become a better content writer this type of information is essential.

IN a nutshell, BuzzSumo is a research tool that helps you build a long term content strategy and adjust it on the go.


  • Fast and intuitive
  • Provides 5 free searches per day
  • Ease of finding popular content and influencers


  • Pricey for startups
  • Steep learning curve for in-depth features

2. Grammarly

If you are a writer, you know that yours is a dynamic job. You are always looking for ways and means to better your craft. Therefore constant learning and improvement should be a part and parcel of your life.

Grammarly is a tool that can be your expert friend around you while writing. Grammarly does a lot more than checking the core grammar elements for you. Grammarly assists you in avoiding wordiness and using concise phrases to make your writing impactful.

Grammarly not only checks your spelling, grammar, and punctuation but also explains these corrections, helping you to become a better content writer.

Grammarly also provides a weekly stat to its registered users in terms of their mastery percentage, productivity percentage, vocabulary percentage, etc. This way, Grammarly tells you where you stand in terms of writing and what you need to improve.


  • Excellent interface across platforms
  • Fast and accurate grammar and spell check


  • No offline mode
  • Limited free version

3. Evernote

As I mentioned, I lost many great ideas in the past due to the lack of a proper tool. Well, Evernote won’t let the same thing happen to you. It’s a popular note-taking app that lets you save all your thoughts, epiphanies, and ideas in one place, and access them even on the go.

Evernote makes the life of a writer easy in every way possible. Research is the first step any writer carries out. With Evernote, you can save all your research in one place with the web clipper feature.

While Evernote templates help you keep your writing organized and focussed, Evernote tags help you categorize your work so you can find it easily later on.

You can easily share your ideas and writeups with others using Evernote and get quick feedback as well.


  • Capture ideas on the go
  • Share and collaborate on notes
  • Notes are auto-saved


  • Spell checkavailable only in English

4. Calmly Writer

Calmly Writer is an app that helps you become a better content writer by helping you focus on your writing. As soon as you start writing, distracting elements disappear from your screen. The ‘focus mode’ option in Calmly Writer focuses only on the paragraph that you are editing at that moment.

It automatically saves your writing every time a change is made. The responsive design and formatting options provided by Calmly Writer make it all the more attractive for writers.


  • Multiple shortcuts
  • Beautiful design
  • Easy to access


  • No writing templates

Become a Better Content Writer Today

Go ahead and give these apps a try to streamline your writing. Do you have any apps not listed here that helped you become a better content writer?

About the author

Vartika Kashyap

Vartika Kashyap is the Marketing Manager at ProofHub whose online marketing tool helps you become a better content marketer. She has been one of the LinkedIn Top Voices in 2018. Her articles are inspired by office situations and work-related events. She likes to write about productivity, team building, work culture, leadership, entrepreneurship among others and contributing to a better workplace is what makes her click.