by Sean D'Souza | Apr 3, 2014 | How to Write Copy
Do long headlines work? Or are short headlines better? The answer doesn’t lie in length. It lies in the ability to say the headline aloud in one breath. Let’s assume you sit down and write an absolute stunner of a headline, your next job is to read it back aloud. Can...
by Judy Lee Dunn | Jul 9, 2012 | Tips For Writers
The best bloggers on the planet do three things very well. I call them the 3 E’s. The first two, educate and engage, are the easiest to master. But the third E, entertain, is the one that will set a blogger apart from the masses. The best way to entertain, to...
