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Customer Personas: Why Every Writer (& Blogger) Needs Them

Customer Personas: Why Every Writer (& Blogger) Needs Them

by Sana Choudhry | May 7, 2020 | Tips For Writers, Tips

Editor’s Note: Customer personas, none of your business, right? They’re for hardcore B2B, not bloggers and writers. Actually, I disagree. Each time I’ve written a book, I’ve created a customer persona first, although I might have called mine a...

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