15 Outstanding Tips for Blog Writers from Popular Bloggers

    tips for blog writers

    Do you want to blog better, faster and with more fun?

    I’ve collected 15 badass tips for blog writers.

    These 15 tips are from some of my favorite bloggers! I’m sure they’ll inspire you.

    Make sure you scroll down to see the fascinating infographic about how to create a blog post!

    You can click on each tip to read more by the blogger.
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    1. Jon Morrow: Attach the jumper cables

    Leave a car sitting idle for a few weeks, and what happens?

    The battery dies. Not because anything is necessarily wrong with it, but because no one has been using it.

    And how do we charge it up?


    We get a car with a fully charged battery, connect the two with jumper cables, and then rev the engine.

    Well, people’s emotions work sort of the same way. If you’ve not been using them for a while, it’s hard to get them started again, and often times, we need someone else to give us a boost.

    As writers, that’s our job.


    2. Pat Flynn: When You Get Stuck

    Sometimes you’ll be in the middle of a post and for whatever reason all of a sudden you draw a blank.

    This happens to me all the time!

    The first part of the post is awesome, but for some reason, something doesn’t click and every new line I write just doesn’t seem right.

    When this happened in the past, I used to delete the entire thing and start over.

    Now –  I do a number of different things when I arrive at this point:

    • Take a Break: 15 minutes away from your writing can do wonders for the rest of your post.
    • Save as a Draft and Start a New Post: If it’s not working out, save it as a draft and start a new post. You can come back to it later (like when you’re stuck in another post in the future) and maybe you have another idea that’s better for you to write now. Personally, I currently have 12 half-written posts saved for later.
    • Get Inspiration from Your Community: Ask a relevant question to your fans on Facebook or Twitter and you might get something interesting or inspiring that can guide the next part of your post.


    3. Dean Riek: Use the active voice

    In English, readers prefer the SVO sentence sequence: Subject, Verb, Object. This is the active voice.

    For example:

    Passive sentences bore people.

    When you reverse the active sequence, you have the OVS or passive sequence: Object, Verb, Subject.

    For example:
    People are bored by passive sentences.

    You can’t always use the active voice, but most writers should use it more often.


    4. Jeff Bullas: When brainstorming, don’t multi-task

    If you want to come up with ideas, you need to spend some time just focusing on the task. That means eliminating distractions, and putting your mind only to brainstorming ideas for the coming week.

    More often than not, when I start brainstorming and go deeper into the subject, I have 2-5 article ideas instead of one at the end—just because I take time to get really focused when expanding on my initial idea.

    Overall, I love multi-tasking (and I usually do) but not when I brainstorm. Scaling your news and trend tracking process is a huge help for getting productive with brainstorming.

    Tool for this tip:

    I find myself much more productive when I curate social media updates and collect ideas within Cyfe dashboard. You can archive lots of data through Cyfe: Twitter search results, Google Alerts, Google Plus search results, etc.


    5. Neil Patel: Use a Strategic Blogging Plan

    This is the blog post structure, or anatomy, that I use for my content:

    For each post, I made sure to identify what my readers want to read and to define the problem they want to solve. Additionally, I challenge myself to always produce quality content. That should be your #1 priority.


    6. KSue-Ann Bubacz: Crack the technology code

    WordPress, an industry standard, was for me a humongous intimidating, scary monster.

    As it turned out, it was only one among a million technology creatures. But you have to fight creatures in order to get into the blogging and content marketing game, in a digital kind of way.

    So be ready to push yourself. It’s just too important to NOT learn. For oh so many reasons. The responsive design and blog posting capabilities in this platform are just two.

    An online business presence and YOU need to get to know each other so you may as well embrace it.

    Having your own hosted site and domain name establishes your “real estate” online, as Sonia Simone, CMO and co-founder of Copyblogger Media, refers to it.

    Kathryn Aragon calls it your “Marketing Hub” or the anchor of your business’ website content and marketing efforts, too.

    So jump in and make your own internet space to work from.

    Own it and love it even if it feels like it may break you.

    At least that’s my approach. Besides, I refuse to get broken. Ha.


    7. Denise Wakeman: Save Time and Energy Blogging

    1. Document any and all blog post ideas that you have

    Create a Blog Post Ideas document. While you’re out and about, make sure you write down, text, email or record any ideas you have. Make sure they get into your Blog Post Ideas document by the end of the day. This will be your blog post ideas source for those days when the inspiration well runs dry.

    2.Find a blogging schedule that works and stick to it

    I won’t tell you that you have to publish a post twice per week (that’s my basic schedule), but you need to find a schedule that works for you (or your company). If it’s once/week, that’s great.

    If it’s once every two weeks, great. Once you’ve proven that you can meet that schedule, by actually doing it, confirm that goal and stick to it. Put someone in charge of keeping all contributors on track and for making sure that regular blog post gets out.


    8. Gary Korisko: Remember Who You Are

    It’s important that you remember who you are.

    There’s so much noise in the blogosphere, so many people trying to be seen and heard, that you really need to be noticed as something unique.

    And what’s unique in a crowded space where everyone is saying the same things in the same ways?

    Sincerity. Authenticity.

    Be who you are and communicate in your real-life natural voice.

    Avoid the temptation to try and impress your readers with your intelligence or your vocabulary.

    When I write and edit a post, I read it with this question in mind:  “Does this sound like something that would come out of my mouth if I were sitting with a friend having a conversation over a coffee or a cocktail?” And if I can honestly answer yes, I know I’m on the right track.

    When you’re learning to master a new skill like blogging, it’s difficult to figure out what makes you unique. But stay with it. Your uniqueness will show through if you stay real.

    Everyone has something special to offer… including you. Don’t bend to the temptation of writing like someone else. Be conversational and remember who you are!


    9. Aaron Lin: Be More Generous With Bolds

    Tips for blog writers

    Regular blog posts tend to ignore the use of bold text. More often than not, they limit that usage to their headers and sub-headers.

    That’s a mistake.

    The above image is an excerpt from the top contender for a very competitive keyword “content marketing tips,” which was written by Leo Widrich and published on Convince & Convert.

    If you noticed, he bolds several other important points throughout the blog post. It makes skimming and scanning through the article a whole lot easier.

    There’s a large portion of your audience that has the habit of scanning through an article before reading deeper into it. Truth be told, styling your blog post in a similar fashion will make it more aesthetically appealing.

    But that doesn’t mean that you should go ahead and bold every other word on all your posts. Knowing that you should be bolding is one thing, but knowing exactly what you should be bolding is another.

    Apart from bolding, you can use other types of font styles as well, such as strikethroughs and italics. Here’s a simplified list of instances where you can incorporate the use these three font styles:

    • Bolds: Emphasize a point, highlight strong keywords
    • Italics: Dampen a phrase to make it sound softer but more articulate
    • Strikethroughs: Indicate common mistakes and misconceptions

    Hold your horses, let’s not get too excited about this.

    Don’t even think about using Bolds and Italics in the same word. The entire purpose of Bolds and Italics is so your audience can differentiate certain keywords from the rest of the paragraph. Using it this way would be completely redundant.


    10. Charles Bohannan: Stick to One Idea per Post

    Think sharp and singular: each piece of writing should cover no more than one main idea. Everything else goes towards supporting that idea.

    This is basic and fundamental if you publish on a post-by-post basis, and where some discipline is useful.

    Brain Clark of Copyblogger recommends writing the title first, then working off of that. I often like to write first, evolving the idea like sculptor would a sculpture, then distill the title from my finished work.


    11. Jeff Goins: Build your platform

    Although writers need to write first for the craft, it’s not a bad thing to want to get published. But that’s a byproduct, not a goal (for the real writer, anyway).

    Look. This isn’t just something that happens accidentally. You have to work at it. So how do you create work that earns you the attention of publishers, exactly? You build a platform.

    These days, a lot of writers use blogs and the power of the Internet to get their writing discovered. There’s no reason you can’t do the same. Here are 10 basic tips on blogging and building an audience that will help you get published:

    • In order to get noticed, you’ve got to be intentional.
    • Narrow your focus to broaden your audience.
    • Learn from copywriters, and write for scanners.
    • Engage with readers (get more comments on your blog).
    • Be intentional about growing your blog traffic.
    • Build an email list (like yesterday).
    • Use guest posting to tap into new audiences.
    • Write great content, but don’t stop there; build relationships, too.
    • Expect haters.
    • Help people.


    12. Gregory Ciotti: Write to express, not to impress

    Communication is a mix of vision and conversation. Having noticed something interesting, you now seek to direct the attention of the reader so that they might see it with their own eyes. What you choose to write is for the use of someone else. Always choose selflessly.

    The bloated prose found in academia and “legalese” is a reminder of what’s at stake. In The Sense of Style, Harvard linguist Steven Pinker points out that smart people sour their thoughts through attempts to impress others. They spurn simplicity from a desire to prove that they are not bad scientists, lawyers, or academics—in doing so, they unwittingly prove they are bad communicators.


    13. Judy Dunn: Share your backstory

    In fiction writing, your backstory usually tells readers what they need to know about the character—experiences and events that shaped her, and impact her thinking and behavior as the story moves along.

    Whether you sell products or services, whether you blog or write books, people have a natural curiosity about your background and the experiences that brought you to where you are today.

    You might call this your backstory.

    I once helped a business coach write her bio. She told a story of going from “broke, busted and disgusted” to becoming an award-winning coach and nationally renowned speaker.

    It was an important story because it showed her readers that she gets what it means to be stuck, understands the barriers to growth, and knows how to get people on the road to living a life of passion.


    14. James Chartrand: Spend enough time writing

    Do you spend enough time writing?

    I’m not talking about tapping away on the keyboard. I’m talking about the number of hours you spend on any given post.

    Here’s the problem: too many writers still believe they can whip out a post in an hour or two.

    And you can do that, sure. But if you want to write really great posts that make other writers sigh with envy… you’ll want to read on.

    You know that content on the web has improved. People who used to produce good content a few years ago are now producing excellent content. Some even call it epic content.

    Here’s the catch: it takes a lot more time to write that kind of content than most people think.

    When I began blogging, the point was to publish lots of content—the more you published, the better.

    That content didn’t have to be epic… or even great. It had to be new. Newness was far more important than fine prose.

    So you could whip out a post of about 500 words in 30 minutes or so, hit publish, and celebrate. It wasn’t bad content—but by today’s standards, it wasn’t very good.

    Today hundreds of thousands of posts are published every day, and just posting something new isn’t enough. Readers have become discerning—picky, even. They want thoughtful, high quality, informative, interesting, well-written content that makes them feel good.


    15. Gregory Ciotti: Make em’ feel something

    Imagine with me if you will …

    You’re watching football, and your team’s quarterback gets slammed with a bone-crunching tackle, and snaps a rib.

    Ooh …

    Can’t you just feel yourself cringing at the thought?

    That’s the power of mirror neurons and how they affect the human mind.

    According to research on the subject, these neurons activate when you “observe” something happening, and then transfer some of the feeling (if it’s powerful enough) on to you.

    It’s likely that they’re biologically useful for necessary evolutionary traits, such as empathy or “walking in someone else’s shoes.”

    Although a majority of the current research on mirror neurons focuses on literal observation, great writers know that strong emotions can be conveyed through words as well.

    Think about my first example … if you did cringe at the thought of a man breaking his ribs, you’re already experiencing this effect in action!


    What do you think of these 15 tips for blog writers? Did you have a light-bulb moment?

    If you enjoyed this post, please do share it on social media. 🙂

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    About the author

      Mary Jaksch

      Mary Jaksch is best known for her exceptional training for writers at WritetoDone.com. Grab her latest all new course Blogwriter's Bootcamp 2.0 or a copy of her free report, How to Create an Irresistible Lead Magnet in Less Than 5 Hours. In her “spare” time, Mary’s also the brains behind AlistBlogging.net. and GoodlifeZEN.com, a Zen Master, a mother, and a 5th Degree Black Belt.

    • Woww! fantastic information,i have read in your post was very amazing and more new information i will get after visit that post.

    • Balan says:

      Wanna great article that very useful. All things which specify is a very interesting for read.

    • Thanks Mary. I am linking to you in my article I am publishing on Sunday.

    • jessica says:

      Thank you for this post! Your compilation of key points is so helpful! I especially appreciate the bold vs. italic font tips. I may know someone who is guilty of a bold italicized word from time to time. #notnamingnames #cough

      Thanks again – I am stoked to have come across your blog.


    • M.H.Shoab says:

      tnx for your post ma’am,

      these are real good reminders. I personally like the Neil Patel style, a good anatomy does it with beauty. And one more thing I comprehend now is, to make good articles, you need to brainstorm real hard.

      Yes, brainstorm and put the points in a list and afterwards break them into paragraph. This one is working good for me.

      One more thing I’d like to focus on is to eliminate excessive words.

      I’ve been here on your blog for first time and I love your tips on writing, I’ll stick around for sure.



    • Its great work this is nice way to attract audience and also unique and interesting article.

    • ACLS Class says:

      Thanks Mary for bringing altogether some of the best minds in our blogosphere! I especially like Neil Patel’s infograph detailing the anatomy of a well-constructed blog article – very helpful guide indeed!

    • Mary, what a helpful post! I need to read it a few more times, there’s so much good in it. Call me silly, but I’d never thought about the difference between bolding words and italicizing them. I (hanging my head) have done both to the same phrases. Poor things. I walk forward from here knowing better. 🙂

      I also liked what was said about the mirror neurons. I’m pondering how to better implement what was shared there. Thank you!

    • Mary, all too often a post about others has some overlap. What I really like about this post is that all 15 people had something DIFFERENT to contribute.

      Great round-up!

    • Hello Mary,
      This is really a top notch article in fact, you over did this one. Most of the bloggers you mentioned here are indeed my favourites and i don’t joke with anything they publishes. I’ve read some of the articles as well and they’re really epic :).

      I agree with the point you made about the time it takes to write really good articles. The days of freshness are long gone today, its better to write great and epic contents once per month than to be publishing any how articles on a daily basis.

      Therefore, epic type of articles are not the ones you can spend one hour creating.

    • I found this very helpful. Thank you very much. It’s really going to help me progress from baby steps to those of a toddler in my new blog http://www.lisasquill.blogspot.com it’s a fiction blog. I would love you to please check it out and give me your opinion. Thank you once again.

      • Starting a fiction blog is an interesting project. Let me know how you get on further down the track, Lisa.

    • Joe says:

      Thank you for the informative post, and I’ve also downloaded some of the links. This is very

      motivating for freelance writers.

      • Yes, we all need an injection of motivation at times, Joe. I’m glad this post helped you.

    • Fiona says:

      Thanks, Mary. Love the variety of tips. Especially like the ones about bringing writing to life by using the energy of emotion – activating those mirror neurons. Love the science and the notion of words being packages of energy.

      • Yes, I like that top too, Fiona. Gregory Ciotti is one one of my favorite online writers!

    • Virginia says:

      Mary – thanks so much for the gathering of good techniques to enhance our writing. Those commenting above added even more value.

      • Thanks for stopping by, Virginia. I’m always interested in what my readers have to say!

    • Hi Mary! Loved this! I’m always fascinated to read different ideas around a given topic.
      The anatomy of a blog post is a great graphic for the beginner — I think I’ll hang on to that one when I teach my students about blog writing. Visuals are often easier to comprehend and remember.

      The points about frequency and length are what I’m currently grappling with myself. The work I’m trying to do means that my blog is not my only writing commitment, and the subjects I want to unpack for readers will generally require more than 500 words, so I’m looking at once every 1.5 to 2 weeks once I get fully rolling.

      Considering the nature of the work + frequency + length together may be the key: if you’re writing short “daily thought” posts (eg: Seth Godin), daily works. Longer posts require more time, not only to write them but to be sure of their quality.

      • There is no easy answer to how long blog posts should be, Tracey. There’s a definite seismic shift in favor of longer posts, though.

        For getting more traffice, even just a year ago, the common advice was: “Publish more often!”

        However, now, a new emphasis is on creating “skyscraper posts” that get A LOT of traffic. These are high-quality long posts that attract a lot of backlinks. They take a lot longer to create. However, together with good SEO, you could publish just one post a month to grow your blog like crazy. Here is a casestudy that Brian put together:

        Viral Marketing Case Study: How a Brand New Blog Generated 17,584 Visitors In One Day

    • Mary Jo says:

      Such a helpful, thought provoking post. So many lightbulb moments! Use active voice, love it. Never saw it explained this simply. A productivity tool I haven’t heard of? Cyte, I’m coming for you. Neil Patel ‘s infographic? I’m gonna screen shot this baby! “Write for your readers, not search engines.” < this was my a-ha moment! Followed by "it's important to remember who you are." And Judy's encouragement to share my back story, even my vulnerabilities. (!!) And, finally, James's sobering reminder that today's content needs to border epic.
      So much to ponder. The vulnerability one might take me down. But as I read my last few posts and drafts, I just feel meh. It's not me. And, now I can change that! Thank you!

      • I’d love to read your next post! Please do share the link here in the comments, Mary-Jo.

        The challenging thing about being a blog writer is that we have to evolve all the time. A good sign of this evolution is we go “Meh” when we read our previous stuff. 🙂

        • Mary Jo says:

          Mary, thank you for the encouragement and extra thanks for the invite to share my next post. It went live today and I really focused on speaking from my soul: http://writersinspired.com/im-an-addict/
          Here’s to inspiring our readers! Best to you!
          – Mary Jo

    • Hey Mary –

      I love these type of posts because you get all these different perspectives. Really good stuff… and thank you for including me!

      As for me, I could stand to implement Jeff’s advice about not multitasking during creative time. I’m SO guilty of that – and it really does slow me down.

      Very useful content 🙂

      • Hey Gary, yes, there’s definitely the pull to multitask during creative times. I think it’s because the only way we really get in touch with our creative energy is to allow ourselves to be idle, to dream, to doodle, to be seemingly unproductiv’.

    • Hi Mary,
      Great roundup interview post. Congratulations! Impressive names of respondents.
      I loved the use of bold and not just in subheadings. I never thought of that.
      Other points too intrigued me, like the one about the length of the post. Many bloggers think people don’t have the time to read long, so they “whip out” less than 500 words.

      • Hi Janice 🙂

        Yes, how long a post should be is an interesting question. From a SEO perspective, Google rates longer posts higher.

        As to using bolded sections, as well as strike-through and italics – I’m going to try it!

    • Faye says:

      These are great tips – thank you so much for sharing! I especially love “narrow your focus to broaden your audience” – this is something I am committed to focusing on.

      • It’s sounds like a contradiction, doesn’t it, Faye? But it’s true.

    • Mary,
      This is an excellent list of some of the best names out there! Neil Patel’s list of how to structure a blog post is an excellent inclusion, and I really enjoyed Jeff Goins point about being intentional in our efforts.
      As new writers and bloggers we focus too much attention on getting the words down and published then sit back and wait. But by having a detailed organization about what we’re writing and for who, as well as a plan on how we’re getting that message out, then it’s much more effective – advice I should take for my own!
      Thanks again for making this list post.

      • David, I really like what you say about “having a detailed organization about what we’re writing and for who, as well as a plan on how we’re getting that message out.”

        When we’re in a rush, it’s easy to just publish something without having clear long-term goals for the blog.

    • This was an extremely helpful post. Great job getting input from the best of the best.

      • Hi Clarisse – thanks for taking the trouble to comment. Yes, I too am very happy with the selection 🙂

    • Fantastic stuff here, Mary!

      I especially loved the points that remind us that we need to be emotionally compelling with our writing. The ultimate aim is to help our readers, right?

      Well, we can’t do that unless they stand up and take notice of our work.

      And, I’ve found most readers (and humans in general) want a few main elements from content and ideas they consume.

      They want…

      1) To learn something new (relevant ideas, case studies, how to, etc)
      2) To be entertained (great writing and storytelling does this)
      3) To be inspired and motivated to act!

      Now, if your writing can blend all three of these together, you’ll be on fire. Your posts will sparkle, grab attention and most importantly…BE REMEMBERED.

      Thanks for the great reminders. 🙂

      • Hey Mike, thanks for your thoughtful comment. I like the way you’ve teased out the 3 ‘must-have’ elements!

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