Photo courtesy of fotologic

This is a post by the new Chief Editor of WTD, Mary Jaksch

I spent some time in the last few days studying Steve Pavlina‘s articles. As I’m sure you all know, he’s a phenomenally successful blogger. His book Personal Development for Smart People has just cracked the Amazon top 100 list. And it’s still three months from release! It’s a bestseller in the make for sure.

Steve Pavlina’s work is interesting from many different points of view. His writing is both punchy and elegant; his articles are thoughtful and well researched. Most of all, he’s a shining example of someone who writes with passion.

My interest was piqued by an indefinable quality that shines through all his articles. It’s a key aspect of writing: the subliminal message hidden within words.

The hidden message is one of the main reasons why some writers are successful, and others are not.

Let’s take Steve Pavlina. The message reflected in each article is something like this: Hey, let’s really crank up our life!

What’s the secret message in your writing?

That’s an important question. Because if you know what your message is, you can change it. Read more »