Mmmhm. Can do, Mary. And done.

@ Zoe – Yes indeed. It’s much more interesting to work a good story in than to just try to find power words for the moment.

@ Scott – On the more business side of writing, I find that much of my clients LOVE the work that uses storytelling – and so do their clients. It’s an important technique for our line of work, I think.

@ Metro – Thanks! And thanks to Mary, I will be!

@ Dave – You have, and I find myself more interested in your posts. Your increasing readership shows it too… not that you were anything less but great before, that is!

@ Bamboo – Nah. Don’t read other people’s stories. You have plenty of your own to tell, don’t you? Those are the ones I want to hear.

@ Mary – I love that analogy. You go! (and thank you for having my post on your blog!)

@ Writer Dad – Dude! I can’t believe you wrote that, lol. Too funny.

@ Ultimate – Thank you for that, appreciated.

@ Allison – Yup. A favorite author who uses the right tricks (and as you say, no matter what type of writing he’s penning) makes me want to come back for more.

Cheers, everyone!

For any reader, the journey is the best part of the experience. I know myself that, even in sales copy, if I’m hooked by the first paragraph, then I’m compelled to read on.

Each sentence should whet the appetite for more, each paragraph ought to carry us along.

The ‘art of storytelling’ is a great skill to master, and definitely one to practice.

Thank you for describing it so clearly.

I intend to improve my skills in this department. One way to do so, and perhaps the most effective – is to read good stories. Take the techniques you find there and put it in your own writing.

The story is about how I was recently learning to kitesurf and how the instructor said I had talent, “…because even when you are dumped into the sea and are being dragged backwards under water, you are still trying to control your kite.”